Sunday, 4 April 2010

Special call for help!



Taking a break each afternoon from work sees me downstairs in my kitchen making pots of tea....this was yesterday with a pot of Madame Flavour Earl Grey tea with Australian Lemon Myrtle....and some Green & Blacks organic milk chocolate and locally-made shortbread that I buy from the small grocers down the street...supporting local businesses!

I also received an email 'call to tea-drinking arms' so I'm posting this on behalf of Corinne Noyes, the fabulous woman behind Australia's Madame Flavour Teas, a personal favourite of mine, in an effort to spread the word to support local/Australian (fair trade) business, please pass this message on to anyone you think is interested too, and help a great tea merchant stay alive and grow, and all before the 19th of April, eeeek!!!

Many thanks in advance...and this is what Corinne says:

"This morning I make my way to Fujian province to spend a week with our green and white tea growers discovering firsthand the tradition and wonderful variety of Chinese tea.

I am troubled though and writing to ask for your support.

You may have heard that the Woolworths/Safeway tea buyer recently left. Their entire range will now be reviewed with a view to deleting teas not selling enough according to their corporate requirements.

We have grown over 100%, but as a small business, Madame is vulnerable.

On the 19th of April, I have a meeting with the new buyers to present our wonderful teas and the difference they make.

Between now and then, I ask that you show your love of Madame Flavour by; no other way to put it: buying and spreading the word as you never have before.

To thank you for your continued support, I am excited to invite 10 Kindred Spirits to High Tea at The Hotel Windsor in Melbourne. To join me, I ask that you mail me your Madame Flavour buying and spreading the word story of 25 words or less. I will chose the winners May 30th and publish them and the High Tea date in my next newsletter.

This could make all the difference in the wonderful story we have to tell when we look back 20 years from now at these early days.

Thank-you for your passion and generosity in our shared adventure. I will let you know how I go.

Kindest Regards
Corinne - owner and founder"

FACEBOOK PAGE, CLICK HERE!

So I raced to my local Woolworths, the only place in Deloraine where I can get Madame Flavour teas, and stocked up...here are some of my favourites, and the white tea with rose I bought directly from Madame Flavour and its THE most DIVINE tea (perfectly perfect with a light sponge cake!!)

6 comments:

Pippi Langstrumpf said...

Thanks Tara - I've never tried them before nor even heard of Madame Flavour - will definitely buy some; the teas sound divine.

P.K said...

Sorry I can't help. It seems that it is difficult for local companies anywhere to maintain their shelf space in large corporate stores. I make an effort to support my local companies, if the product is good, I don't mind the extra cost.

jorth said...

Oooh, I've never even seen them before, but I'll be keeping an eagle eye out now and purchasing once spotted!

Loz and Dinny said...

Thanks so much for the heads up - I love the green and pear variety - will head out to buy and also spread the word. Hope all is well in your part of the island x

Loz and Dinny said...

PS - I just pinched your tea photo to put on my blog - hope this is OK!!

a good yarn said...

Thanks for this Tara. I can't say I have seen them at my Woolies but I will definitely check now. Perhaps Madame needs to have an online store? Ann.